Influencer Marketing

Do you want to work with influencers, but don’t know how to go about it?

Wish you could have a trusted testimonial of your product?

Do you have a unique product that you think more people should be talking about on social media?

Influencer Marketing

WE’RE SO GLAD YOU FOUND US! - Janette Torres, President

WHERE BUSINESS MEETS CREATIVITY

At Towers Marketing Group, nobody knows social media better than we do, and our marketing pros spend many hours keeping themselves up to date with the latest trends, to ensure we always give accurate advice that helps move the needle. For many of our clients, part of their marketing strategy involves influencer marketing, something that has skyrocketed in popularity in recent years.

What is an influencer?

Someone who is described as an influencer has the power to impact the purchasing decisions of consumers, thanks to a combination of factors, including: their trust factor, popularity, or particular relationship with their audience. Audiences can come from a wide range of niches, and by choosing the right kind of influencer to help promote your product or service on social media platforms, you can reach the exact demographic you’re looking for. Whether you’re looking for vegans, fitness enthusiasts or millennials, influencers can help you reach the market you’re looking for.

Whatever you’ve got to say, or whatever you’re offering, by incorporating it into their content stream of blogs, videos and photos, the right influencer can use their trusted voice and authenticity, to make your brand a part of the social conversation.

Our Approach

We know finding the right influencer is essential for a successful social media marketing strategy and we take care to vet each one thoroughly, and select only those who will best promote your brand. In turn, they deliver content that is unique in perspective, tone, and authority to ensure the message they’re conveying is an intensely personal one, to ensure results.

Ask about our case studies and results-driven influencer marketing programs today! 

Our Other Services

BRANDING & POSITIONING

Let us bring your brand to life.  We’ve honed a process that combines research, strategy and creative development.  Often times our clients have amazing products or services, but lack the marketing support to get to the next level.  Building for the future in today’s rapidly growing environment means having a strong brand and making insightful decisions.

SEARCH ENGINE OPTIMIZATION

SEO is one of the best investments a company can ever make. Period.  If your website doesn’t appear in the first pages of search engines, your competition will get the business.  Towers Marketing Group offers a full spectrum of SEO services that will propel your web site to the top search engines using field-tested strategies.

GRAPHIC DESIGN

Good design makes people stop and notice. From corporate logos to marketing collateral, our team is always passionate about design. We’re meticulous about colors, fonts and graphic elements and have high standards to make sure your brand stands out from the crowd.

WEBSITE DESIGN

You can have all the incredible products in the world, and the best services to offer, but in this increasingly online world, if you don’t have an effective website, you’ll struggle to find the customers and visibility you need. At Towers Marketing Group, designing stunning, vibrant and functional websites is what we’re all about, and if you’re looking to showcase your business in the right way, we can help you.

SOCIAL MEDIA MARKETING

Are your social media channels stagnant?  You can’t join an online social network and derive any value from it unless you take the time to connect with the right people, share, build, grow, and create a cohesive social media strategy.  We can help. Whether you need us to create a social media strategy from scratch or just need help monitoring your current accounts, our experienced team can handle it.